On September 25th, the California Rangeland Trust had the honor of being the recipient of 5% of all net sales in Whole Foods Market stores in Northern California and Reno. The day was a huge success. Aside from raising an outstanding $164,990, stories like the one below actually happened. The opportunity to outreach to a […]
News
If you are a member of the media looking to contact the Rangeland Trust, please email our Communications Director, Jessica Kong, at jkong@rangelandtrust.org. Or call our office at 916-444-2096.
Gather at the Sweet Ranch
On a sunny and windy Saturday in September, Rangeland Trust Chairman Darrel Sweet and his wife Karen and their family welcomed 25 guests to their ranch on the eastern edge of Livermore in Alameda County to enjoy a day on the land. The guests were treated to a tour while Darrel shared his family’s history […]
Old Challenges Still Face the Next Generation of Ranchers
As a rancher, I am continuously concerned about the future of our cattle operation and my family’s ability to remain in the livestock business. I think this is true for most ranchers and landowners in the ever changing livestock industry. For many years I was involved in agriculture financing with Yosemite Farm Credit and witnessed […]
Uniting ranchers, scientists and urban neighbors
About 14 years ago, a group of cattlemen and cattlewomen sat at a table discussing the need for a non-profit agricultural conservation organization that they could trust to work collaboratively to tell the story of why ranching is relevant to the urban populations of California and find tools to preserve rangelands in the state. Today, […]
Locally-sourced beef market trends and the importance of rangeland
As summer heats up, so do the backyard grills. More and more, that sizzling steak or burger was purchased at a local farmers’ market, where the popularity of locally-sourced beef is continually increasing. The demand for beef raised locally and available at farmers markets or select retailers connects the consumer with the ranchers who raised […]
